Home Selling Strategies to maximize your Home Worth

Considering selling your home this summer?

With the real estate market heating up along with the weather, it's crucial to have a solid strategy in place to maximize your selling potential. Whether you're a first-time seller or a seasoned homeowner looking to maximize your property's value, understanding the nuances of the local market, seasonal trends, and buyer preferences is key. 

Here are some of TREO’s expert tips to help you navigate the process and achieve success in selling your property:

1. First impressions matter, especially in real estate

Take the time to stage your home to showcase its full potential. Decluttering and depersonalizing spaces can help potential buyers envision themselves living in the property. Consider enhancing curb appeal by freshening up the landscaping, adding a pop of color with seasonal flowers, and ensuring the exterior of your home is well-maintained and inviting.

TREO’s Offering for Staging -

When you list your home with TREO, we take the guesswork out of the staging process. We recognize that the better your home shows to buyers, the easier it will be to successfully sell your home and as a result, we offer our clients a FREE Staging Consultation with a professional designer who will tour your home and provide you with room-by-room recommendations on how to ensure each space shows at it’s very best. The majority of the action items involve decluttering, depersonalizing, cleaning and repositioning your existing furniture.

2. Pricing realistically

When it comes to pricing your home, it's essential to be realistic and competitive in the current market. Work with your real estate agent to analyze comparable sales in your neighborhood and set a price that reflects the value of your property while also attracting potential buyers. Pricing too high can deter buyers, while pricing too low may leave money on the table, so finding the right balance is key. TREO can help guide you through this by providing a personalized home worth analysis utilizing strategic pricing techniques to ensure your home stands out and sells for the best possible price.

TREO’s Offering for Pricing - The more thoroughly we invest in accurate pricing, the better experience we can provide. Our pricing strategy involves a 3 step approach for accuracy.

Step 1: Every client will receive an appraisal style opinion where we compare your home to several surrounding comparable properties. This will help us determine a range of value to target.

Step 2: We investigate the current inventory available in the market to determine the level of competition and overall market demand. These variables will help direct us to price more aggressively or more conservatively to achieve our desired outcome.

Step 3: The best market information can be had by simply talking to other agents who are selling a comparable property. In doing so, we can get an idea of how many active buyers exist in a given market, further solidifying our pricing strategy.

3. Strategic Marketing

In today's digital age, effective marketing is crucial for reaching potential buyers. Utilize professional photography to showcase your home in its best light, and leverage online platforms and social media to reach a wider audience. Highlight the unique features and selling points of your property, such as its proximity to amenities, schools, and attractions in the vibrant Cincinnati area.

TREO’s Offering for Marketing -
TREO hires professional photographers and drone videographers to create walk-through videos, floorplans, personal websites, interactive maps & more! Combined with social media content, email campaigns and branded collateral - our team will do anything to ensure your listing stands out.

By following these home selling strategies and working with a knowledgeable real estate brokerage - like TREO Realtors,  you can increase your chances of a successful sale in the competitive Cincinnati market.

Brett Keppler

Broker | Owner | Agent at TREO Realtors, Cincinnati’s boutique real estate firm.

Reach out and let’s discuss how to make your real estate dreams a reality!

Let’s Chat! | 513-225-1790

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